Our Goal:
To provide cattle that efficiently produce high-quality beef in a
low-maintenance environment.
At Brad Z Ranch, we believe that our cattle should work for you, not the
other way around. To achieve these goals, we focus on these ideals:
- Selection is based on the economically important traits: fertility, performance,
efficiency, and carcass quality. We always make our choices based on a simple question:
will this result in higher profitability for our customers?
- Our cattle are raised in a commercial environment. After all, what better way is there
to be sure we are producing cattle that will perform in our customers’ operations?
- Our yearling bulls are gain tested on a relatively low-concentrate
diet. We aim to separate the high-performing bulls without fattening them up. With
an average daily gain of around 3 lbs., we believe we are preparing athletic bulls that
will get the job done.
- Brad Z females are here because they have survived our tough
conditions and excelled anyway. We believe it shows in their offspring.
